Templates

Every template type, Meta approval tips and the usual rejection reasons.

Templates explained — and your first templateWhat WhatsApp message templates are, when you need one, the Marketing, Utility and Authentication categories, template names and languages, variables, and how to create and submit your first template in MeAPI.Beginner · 10 minText and media templates (image, video, document)Build WhatsApp templates with a text, image, video or document header in MeAPI — formatting, character limits, file types and sizes, header variables and how to send a different file per campaign.Beginner · 7 minTemplate buttons — quick replies, links, calls, coupon codes and formsEvery WhatsApp template button type in MeAPI. Quick reply, Visit website (static and dynamic URL), Call phone number, Copy offer code and Open a form (Flow) — with limits, ordering rules and examples.Beginner · 8 minCarousel templates — swipeable product cardsCreate a WhatsApp carousel template in MeAPI — up to 10 cards with their own image or video, text and buttons. Rules for matching headers and buttons, and good uses.Intermediate · 8 minLimited-time offer, catalog, multi-product and authentication templatesThe special WhatsApp template types in MeAPI — limited-time offers with countdown and coupon, catalog and multi-product templates from your Meta catalog, and one-time-password authentication templates.Advanced · 9 minHow to get WhatsApp templates approved (first time)Practical tips for fast Meta template approval — choose the right category, write clear bodies, realistic examples, variable rules, links, media and how to appeal or resubmit.Intermediate · 8 minTemplate rejection reasons and how to fix themEvery common WhatsApp template rejection explained — invalid format, variable issues, incorrect category, abusive or promotional content, URL problems, duplicate content, paused and disabled templates — with fixes.Intermediate · 7 minTemplate library — 170+ ready templates by industryUse MeAPI's template library to start from ready, review-friendly WhatsApp templates for e-commerce, restaurants, clinics, salons, education, travel, real estate, finance, events and services; filter, preview and clone in one click. Also bulk clone and template performance stats.Beginner · 5 min